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Trends
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2023, declining market for garden machinery
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Euro Plant Tray for reusing plant trays
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Live Shopping, the node of payments
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Live shopping as a reputational tool
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Live shopping, which and how many products?
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The role of influencers in live shopping
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Live shopping, sales or communication tool?
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Live Shopping, new sales channel or support for eCommerce and physical store?
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Live shopping as a marketing tool
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Gardening, machinery declining in 2023
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Romina Tribi: “There are still gender disparities in Italy.”
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Silvia Spillere: “Variety, an asset for any organization.”
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Deloitte, 11 DIY retailers in the Top 250
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Coop 2018 report. Italians have their homes on their minds (furnishing, DIY and gardens)
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GS1 Non-Food Survey shows DIY sector growth
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Multichannel shopping survey. 44% of Italians shop online
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Myplant & Garden 2019, the green expo