With Brico io at the Italian Grand Prix

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Two hundred lucky customers had the possibility to get access to the Monza Circuit, in order to attend the Formula 1 Grand Prix which took place last September. This was the prize for the winners of the contest celebrating the 30th anniversary of Brico io.

From April 19 to May 2, in all Brico io stores, every customer had the possibility to fill in a card and cast it into a box placed at the checkout, thus taking part in the draw of 2 tickets to attend the Formula 1 Monza Grand Prix.

The winning cards were drawn, one for each store, at the end of June: the winners were contacted and invited to show up, during the hours prior to the Monza Grand Prix, at the Coop supermarket in Via Lecco, in the immediate proximity of the circuit; here, at the desk set up for the event, they were welcomed by a Brico io delegation. After having received the tickets, together with a gadget, the lucky winners could enjoy the Grand Prix from the trackside.