Ten International
Ten italiano
Magazine DIY
for diyers

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What the DIY customers want. Needs, rights, customs, purchase behaviour in DIY and gardening market.

Customers

Spending is up, but we have changed. Super informed and no longer loyal

The main results of the research conducted by Censis "Lo sviluppo italiano e il ruolo sociale della Distribuzione moderna organizzata” on the Italian development and the social role of modern retailers.

Customers

Environment Minister Centinaio’s “Green Bonus”

Italy’s Minister Gian Marco Centinaio says that the so-called green bonus (Bonus Verde) is “important for the environment, for the economy and for health”.

Customers

DIYers out of necessity: 53%!

As much as 53% of the Italians maintain their houses by themselves, while 60% think that neglecting small maintenance interventions could lead, in the future, to much more serious troubles.

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