{"id":32357,"date":"2019-04-14T17:20:22","date_gmt":"2019-04-14T15:20:22","guid":{"rendered":"https:\/\/diyandgarden.com\/?p=32357"},"modified":"2019-04-14T17:20:22","modified_gmt":"2019-04-14T15:20:22","slug":"made4diy-new-entries-and-the-boulevard-of-italian-diy","status":"publish","type":"post","link":"https:\/\/diyandgarden.com\/en\/production\/made4diy-new-entries-and-the-boulevard-of-italian-diy\/","title":{"rendered":"Made4DIY, new entries and the \u201cBoulevard of Italian DIY\u201d"},"content":{"rendered":"<p><strong>A new initiative for 2019 launched by the Made4DIY Consortium<\/strong>, stemming from participation in trade fairs in Italy and abroad, like the Myplant&amp;Garden exhibition in Milan and the Hardware Show in Dublin, just a few days ago.<\/p>\n<p>&#8220;In particular we will intensify our operations abroad and this one in Dublin is the first of a series of initiatives,\u201d explains Luca Gaudenzi, marketing manager of Made4DIY. \u201cWe are studying a new initiative, scheduled for May, with a<strong> store tour and meetings with buyers working for local retail chains<\/strong>, organized in cooperation with the Hardware Association Ireland.<\/p>\n<p>Outside work for Made4DIY, but not only. Also the internal organization has experienced some changes, like the creation of specialized work teams. &#8220;We have <strong>grouped the Consortium operations into four main categories: Garden, Hardware\/construction, Joinery, Organization and arrangement of homes<\/strong>,\u201d Luca Gaudenzi goes on. This new structure allows us to streamline our work and stimulate new ideas and projects, such as <strong>this new way to introduce ourselves that we started with the stand at Myplant &amp; Garden<\/strong>. We set up a real garden with the products of our members, properly arranged to give an idea of their use.&#8221;<\/p>\n<p><strong>Sticking to the theme of exhibitions, another initiative will be launched at the next Buyer Point event on 15 May<\/strong>. &#8220;It is a <strong>Boulevard of Italian DIY<\/strong> that we want to test for the first time,&#8221; says Gaudenzi. If it works, it will be adopted as the presentation format of the Consortium. The inspiration comes from the DIY Boulevard inside the Eisenwaremesse, the hardware fair in Cologne, with an evolution of the exhibition space very close to the one we introduced at Myplant&amp;Garden, with a real setting and common spaces where you can display your exhibits in live presentations. In short, <strong>an experiential walk<\/strong> within Made4DIY.\u201d<\/p>\n<p>Moreover, about Cologne, at the next 2020 show, <strong>thanks to our participation in Fedyma<\/strong>, the companies of the Consortium will display their products inside the DIY Boulevard, an area that is usually reserved for German manufacturers.<\/p>\n<p>Obviously there are also <strong>the new entries approved by the Consortium board on 2 February<\/strong>. To begin with, Nespoli, Ferraboli and Formenti &amp; Giovenzana. In addition, the Consortium received the application of a major multinational company, currently under discussion. Meanwhile, the Ferrari Group will join the Consortium. This accession <strong>sets an important precedent<\/strong>, as it breaks the &#8220;rule&#8221; that excludes the presence of competitors. &#8220;In this case the member Ipierre, already present in Made4DIY, gave its consent,\u201d says Gaudenzi.<\/p>\n<p>The Consortium also recorded three exits: Atlas, Casei Eco-System and Tecno A with its brand Order System. The reason? The inability to adequately participate in the Consortium activities.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new initiative for 2019 launched by the Made4DIY Consortium, stemming from participation in trade fairs in Italy and abroad, like the Myplant&#038;Garden exhibition in Milan and the Hardware Show in Dublin.<\/p>\n","protected":false},"author":12,"featured_media":31373,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"event_place_name":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2704],"tags":[3383,3382],"posizione":[],"class_list":["post-32357","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-production","tag-made4diy-en","tag-made4diy-consortium"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/diyandgarden.com\/wp-content\/uploads\/2019\/02\/made4diy-myplant-apertura.jpg","jetpack-related-posts":[{"id":71853,"url":"https:\/\/diyandgarden.com\/en\/production\/made4diy-the-collective-exhibition-at-eisenwarenmesse\/","url_meta":{"origin":32357,"position":0},"title":"Made4DIY, the collective exhibition at Eisenwarenmesse","author":"Redazione","date":"15 March 2024","format":false,"excerpt":"We receive and gladly publish the photo of the collective participation of Made4DIY Consortium member companies who attended the latest German event.","rel":"","context":"In &quot;Production&quot;","block_context":{"text":"Production","link":"https:\/\/diyandgarden.com\/en\/production\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/03\/MADE4DIY-A-COLONIA-A.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/03\/MADE4DIY-A-COLONIA-A.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/03\/MADE4DIY-A-COLONIA-A.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/03\/MADE4DIY-A-COLONIA-A.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":92424,"url":"https:\/\/diyandgarden.com\/produzione\/made4diy-per-le-aziende-cresce-il-peso-dellexport\/","url_meta":{"origin":32357,"position":1},"title":"MADE4DIY: per le aziende cresce il peso dell\u2019export","author":"Ten-diyandgarden","date":"6 May 2026","format":false,"excerpt":"Il Sell-in Panel 2025 realizzato da Consorzio MADE4DIY fotografa un comparto che continua a puntare sulla diversificazione geografica e sulla tenuta dei canali distributivi legati al bricolage e al garden. L\u2019analisi, elaborata sulle aziende aderenti al consorzio \u2013 oggi 53 imprese \u2013 mette in evidenza un fatturato aggregato superiore a\u2026","rel":"","context":"In &quot;Produzione&quot;","block_context":{"text":"Produzione","link":"https:\/\/diyandgarden.com\/produzione\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2026\/05\/made4diy-SELL-IN-PANEL-2025-A.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2026\/05\/made4diy-SELL-IN-PANEL-2025-A.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2026\/05\/made4diy-SELL-IN-PANEL-2025-A.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2026\/05\/made4diy-SELL-IN-PANEL-2025-A.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2026\/05\/made4diy-SELL-IN-PANEL-2025-A.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2026\/05\/made4diy-SELL-IN-PANEL-2025-A.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":30209,"url":"https:\/\/diyandgarden.com\/en\/retail\/leroy-merlin-showroom-in-abruzzo\/","url_meta":{"origin":32357,"position":2},"title":"Leroy Merlin showroom in Abruzzo","author":"Giulia Arrigoni","date":"10 January 2019","format":false,"excerpt":"After the first tests in Corsico (near Milan) and Lissone, the brand expands from Lombardy to Abruzzo, with the new opening scheduled for December 8 in Chieti.","rel":"","context":"In &quot;Retail&quot;","block_context":{"text":"Retail","link":"https:\/\/diyandgarden.com\/en\/retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2018\/12\/show-room-pescara-foto-4.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2018\/12\/show-room-pescara-foto-4.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2018\/12\/show-room-pescara-foto-4.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2018\/12\/show-room-pescara-foto-4.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":69513,"url":"https:\/\/diyandgarden.com\/en\/retail\/evoluzione-brico-a-new-store-in-mazara-del-vallo\/","url_meta":{"origin":32357,"position":3},"title":"Evoluzione Brico, a new store in Mazara del Vallo","author":"Giulia Arrigoni","date":"29 December 2023","format":false,"excerpt":"The consortium, with associate La Fenice s.r.l., opened a new store in Mazara del Vallo, in the province of Trapani, on Dec. 22 under the Bricolarge sign.","rel":"","context":"In &quot;Retail&quot;","block_context":{"text":"Retail","link":"https:\/\/diyandgarden.com\/en\/retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/01\/bricolarge-mazara-A.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/01\/bricolarge-mazara-A.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/01\/bricolarge-mazara-A.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/01\/bricolarge-mazara-A.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":71856,"url":"https:\/\/diyandgarden.com\/en\/retail\/silvano-girelli-flover-the-garden-center-experiential-and-aggregative\/","url_meta":{"origin":32357,"position":4},"title":"Silvano Girelli, Flover: &#8221; The Garden Center, experiential and aggregative&#8221;","author":"Alice Nicole Ginosa","date":"15 March 2024","format":false,"excerpt":"The point about the market and the dynamics of the sector directly from the owner of Flover, the garden center sign with six outlets in Italy, and president of the Garden Team consortium. A dual and privileged point of view.","rel":"","context":"In &quot;Retail&quot;","block_context":{"text":"Retail","link":"https:\/\/diyandgarden.com\/en\/retail\/"},"img":{"alt_text":"Silvano Girelli, Flover","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/03\/silvano-girelli-A.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/03\/silvano-girelli-A.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/03\/silvano-girelli-A.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/03\/silvano-girelli-A.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":32342,"url":"https:\/\/diyandgarden.com\/en\/retail\/gruppo-papino-5-diy-stores-joins-bricolife\/","url_meta":{"origin":32357,"position":5},"title":"Gruppo Papino (5 DIY stores) joins Bricolife","author":"Redazione","date":"14 April 2019","format":false,"excerpt":"A new arrival at the Bricolife consortium that builds on its continued expansion. The new addition is Gruppo Papino Spa, with 5 \u201cPapino Brico\u201d DIY stores.","rel":"","context":"In &quot;Retail&quot;","block_context":{"text":"Retail","link":"https:\/\/diyandgarden.com\/en\/retail\/"},"img":{"alt_text":"Gruppo Papino","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/03\/papino-brico-apertura.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/03\/papino-brico-apertura.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/03\/papino-brico-apertura.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/03\/papino-brico-apertura.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posts\/32357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/comments?post=32357"}],"version-history":[{"count":0,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posts\/32357\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/media\/31373"}],"wp:attachment":[{"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/media?parent=32357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/categories?post=32357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/tags?post=32357"},{"taxonomy":"posizione","embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posizione?post=32357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}