{"id":30624,"date":"2019-01-22T17:57:41","date_gmt":"2019-01-22T16:57:41","guid":{"rendered":"https:\/\/diyandgarden.com\/?p=30624"},"modified":"2019-01-25T18:12:21","modified_gmt":"2019-01-25T17:12:21","slug":"2019-stihl-breaks-into-the-gardening-sector","status":"publish","type":"post","link":"https:\/\/diyandgarden.com\/en\/production\/2019-stihl-breaks-into-the-gardening-sector\/","title":{"rendered":"2019, STIHL breaks into the gardening sector"},"content":{"rendered":"<p>The STIHL Group, from January 2019, is offering the market <strong>a complete range of gardening products, exclusively under the STIHL brand<\/strong>. The executive board chairman of STIHL,\u00a0<strong>Bertram Kandziora<\/strong>, explains: \u201cWe plan to exploit the sales and turnover potential of the internationally renowned STIHL global brand.\u201d<\/p>\n<p>The new STIHL gardening products are already on sale, and they range <strong>from shredders<\/strong> <strong>to motor-hoes, lawn aerators and garden tractors,<\/strong>\u00a0which join the company\u2019s orange mowers, the battery powered versions of which were already launched on the market last year.<\/p>\n<p>\u201cWe will be extending the assortment expertise of the STIHL brand\u201d says <strong>Norbert Pick, executive board member and marketing &amp; sales manager<\/strong>. \u201cImprovements will be seen in the company&#8217;s know-how, research and development skills, and innovative strength, and customers will benefit from these in terms of new products and features\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The STIHL Group, from January 2019, is offering the market a complete range of gardening products, exclusively under the STIHL brand. The new STIHL gardening products are already on sale, and they range from shredders to motor-hoes, lawn aerators and garden tractors.<\/p>\n","protected":false},"author":4,"featured_media":30541,"comment_status":"open","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"event_place_name":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2704],"tags":[2942,2939,2941,2940],"posizione":[],"class_list":["post-30624","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-production","tag-garden-tractors","tag-gardening-sector","tag-lawn-aerators","tag-motor-hoes"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/01\/sthil-giardinaggio.jpg?fit=800%2C400&ssl=1","jetpack-related-posts":[{"id":21476,"url":"https:\/\/diyandgarden.com\/produzione\/stihl-fatturato-in-forte-crescita-e-cerca-100-nuovi-collaboratori\/","url_meta":{"origin":30624,"position":0},"title":"STIHL, fatturato in forte crescita. E cerca 100 nuovi collaboratori","author":"Redazione","date":"29 May 2017","format":false,"excerpt":"Ottimi risultati per il Gruppo STIHL, che ha visto aumentare il proprio fatturato del 6,6 %, raggiungendo \u20ac 3,46 mld. Buone le performance del mercato nord americano e dei prodotti a batteria. Posizioni aperte per 100 persone.","rel":"","context":"In &quot;Produzione&quot;","block_context":{"text":"Produzione","link":"https:\/\/diyandgarden.com\/produzione\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2017\/05\/STIHL-apertura.jpg?fit=800%2C400&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2017\/05\/STIHL-apertura.jpg?fit=800%2C400&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2017\/05\/STIHL-apertura.jpg?fit=800%2C400&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2017\/05\/STIHL-apertura.jpg?fit=800%2C400&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":30514,"url":"https:\/\/diyandgarden.com\/en\/trends\/gs1-non-food-survey-shows-diy-sector-growth\/","url_meta":{"origin":30624,"position":1},"title":"GS1 Non-Food Survey shows DIY sector growth \u00a0","author":"Giulia Arrigoni","date":"12 January 2019","format":false,"excerpt":"The DIY market grew slightly in 2017, closing the year with a turnover slightly higher (+0.7%) than that recorded in 2016. If the analysis is extended to the past five years (2013-2017), the turnover is definitely up (+1.8%), topping the 12 billion euro.","rel":"","context":"In &quot;Trends&quot;","block_context":{"text":"Trends","link":"https:\/\/diyandgarden.com\/en\/trends\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/01\/GS12018-apertura.jpg?fit=800%2C400&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/01\/GS12018-apertura.jpg?fit=800%2C400&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/01\/GS12018-apertura.jpg?fit=800%2C400&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2019\/01\/GS12018-apertura.jpg?fit=800%2C400&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":71830,"url":"https:\/\/diyandgarden.com\/en\/trends\/2023-garden-machinery-market-falls\/","url_meta":{"origin":30624,"position":2},"title":"2023, declining market for garden machinery","author":"Redazione","date":"15 March 2024","format":false,"excerpt":"Geopolitics, inflation and climate change are affecting market performance, with all major product types declining.","rel":"","context":"In &quot;Trends&quot;","block_context":{"text":"Trends","link":"https:\/\/diyandgarden.com\/en\/trends\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2020\/11\/macchine-per-il-giardino-A.jpeg?fit=800%2C400&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2020\/11\/macchine-per-il-giardino-A.jpeg?fit=800%2C400&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2020\/11\/macchine-per-il-giardino-A.jpeg?fit=800%2C400&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2020\/11\/macchine-per-il-giardino-A.jpeg?fit=800%2C400&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":71061,"url":"https:\/\/diyandgarden.com\/produzione\/gaspare-conversano-alla-guida-di-klingspor-italia\/","url_meta":{"origin":30624,"position":3},"title":"Gaspare Conversano alla guida di Klingspor Italia","author":"Redazione","date":"13 February 2024","format":false,"excerpt":"Con la qualifica di amministratore delegato, Conversano, ex Head of Sales and Marketing in Andreas STIHL in Italia, ora \u00e8 a capo della societ\u00e0 di distribuzione a Brescia.","rel":"","context":"In &quot;Produzione&quot;","block_context":{"text":"Produzione","link":"https:\/\/diyandgarden.com\/produzione\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/02\/conversano-ad-klinspor-A.jpg?fit=800%2C400&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/02\/conversano-ad-klinspor-A.jpg?fit=800%2C400&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/02\/conversano-ad-klinspor-A.jpg?fit=800%2C400&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2024\/02\/conversano-ad-klinspor-A.jpg?fit=800%2C400&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":69615,"url":"https:\/\/diyandgarden.com\/en\/trends\/gardening-machinery-declining-in-2023\/","url_meta":{"origin":30624,"position":4},"title":"Gardening, machinery declining in 2023","author":"Redazione","date":"6 December 2023","format":false,"excerpt":"In the first nine months of the year, the Italian market posted an overall decline of 12 percent, and based on Comagarden's calculations, the year is expected to close around -7 percent.","rel":"","context":"In &quot;Trends&quot;","block_context":{"text":"Trends","link":"https:\/\/diyandgarden.com\/en\/trends\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2017\/05\/comagarden-apertura.jpg?fit=800%2C400&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2017\/05\/comagarden-apertura.jpg?fit=800%2C400&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2017\/05\/comagarden-apertura.jpg?fit=800%2C400&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2017\/05\/comagarden-apertura.jpg?fit=800%2C400&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":17412,"url":"https:\/\/diyandgarden.com\/international-news\/crescita-marginale-per-il-garden-europeo-nel-2016\/","url_meta":{"origin":30624,"position":5},"title":"Crescita marginale per il garden europeo nel 2016","author":"diyinternational.com","date":"9 September 2016","format":false,"excerpt":"Con una crescita delle vendite davvero contenuta allo 0,1%,nei primi sei mesi del 2016, il mercato giardino in Gran Bretagna, Germania, Olanda, Francia e Belgio si attesta intorno ai valori dell'anno precedente. Il volume complessivo delle vendite del mercato, monitorato da GfK, \u00e8 pari a \u20ac 4 miliardi.","rel":"","context":"In &quot;Estero&quot;","block_context":{"text":"Estero","link":"https:\/\/diyandgarden.com\/international-news\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2016\/09\/garden-europeapertura.jpg?fit=798%2C400&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2016\/09\/garden-europeapertura.jpg?fit=798%2C400&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2016\/09\/garden-europeapertura.jpg?fit=798%2C400&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/diyandgarden.com\/wp-content\/uploads\/2016\/09\/garden-europeapertura.jpg?fit=798%2C400&ssl=1&resize=700%2C400 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posts\/30624","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/comments?post=30624"}],"version-history":[{"count":1,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posts\/30624\/revisions"}],"predecessor-version":[{"id":30625,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posts\/30624\/revisions\/30625"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/media\/30541"}],"wp:attachment":[{"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/media?parent=30624"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/categories?post=30624"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/tags?post=30624"},{"taxonomy":"posizione","embeddable":true,"href":"https:\/\/diyandgarden.com\/en\/wp-json\/wp\/v2\/posizione?post=30624"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}